HYP-Notic Hats


HYP started in 1991 as an alternative to the licensed and team caps that were so popular at that time. The first designs included a peace sign, a light bulb, and the phrase “blah, blah, blah.” We seemed to have a hit on something, and the roller coaster ride began. We appeared on business shows on CNN and CNBC, in magazines, and celebrities were wearing our products- a pretty good start! Soon, however, we started to learn what we didn’t know- a lot!